| Have you ever been planning an event, function | | | | sellers? Well what if your business card was a |
| or product launch and wondered what would be a | | | | delicious cookie? Or you were giving out 'light bulb |
| great novel way of promoting it? Have you ever | | | | cookies' with your Company details attached- |
| thought what would be a great way of getting | | | | that's definitely going to make people stop & |
| potential clients to sit up and take notice of your | | | | think. Promotional cookies can also be used to |
| brand or service? We've all been given leaflets | | | | promote a new product. What if you're a |
| and cards and promptly filed them in the bin | | | | furniture store launching a new style of chair? |
| without even a second glance, but what if your | | | | You're not in the league of TV advertising, you |
| were given a delicious treat in the shape and | | | | could send a picture of the new chair as an |
| design of your logo; I'll bet that would make you | | | | e-shot but it doesn't really have the impact you |
| take a bit more notice. Well lets face it | | | | need. But what if you had a delicious promotional |
| everyone's time is precious so if you actually | | | | cookie made and distributed to potential clients |
| gave something back in return for their attention, | | | | which looked like your new chair - now that's so |
| then their attention is surely guaranteed to be | | | | clever its bound to grab your attention. |
| greater. These delicious treats are known as | | | | Promotional cookies can be anything, made to |
| promotional cookies - available in any size, shape, | | | | look like any object or decorated with any logo |
| colour or design, they can be designs to promote | | | | and because you can combine any design with |
| virtually any brand, product or service. | | | | your logo they make great delicious promotional |
| For example, say you sold light bulbs at a light | | | | gifts too. Promotional cookies can also be great |
| bulb exhibition; what would make a potential client | | | | ice breakers at exhibitions and in meetings. |
| take your business card rather than the next | | | | |