| Do you give your customers and employees | | | | mouse mats, USB fans and USB reading lights |
| Christmas presents? | | | | just to name a few. |
| What a great way to let people know that you | | | | The key to a successful Christmas time |
| are thinking of them. Promotional Christmas gifts | | | | promotion is to look for gifts that people need or |
| are usually purchased in small quantities and given | | | | enjoy using. |
| to your top customers or employees that have | | | | I will never forget the year I received a cheap |
| really made a difference to you and your | | | | plastic luggage tag from one of my biggest |
| business. | | | | suppliers at the time. I hope this does not make |
| Think of the products that you use every day | | | | me sound snobby. Luggage tags have their place |
| and that should give you a good idea of what | | | | and are perfect for bulk mail shots and given |
| your customers would appreciate receiving. | | | | away at exhibitions. |
| Unless you know your customer quite well and | | | | But this was different. I was one of my supplier's |
| know what their favourite brand of wine is or | | | | biggest customers but rather than acknowledging |
| their hobbies, I generally tend to stick to | | | | that they sent all of their 2000 customers a |
| promotional desktop gifts. These will more often | | | | plastic luggage tag as an end of year thank you |
| than not give you the biggest bang for your buck. | | | | gift. |
| Here is why... | | | | Instead of sending gifts to the masses which |
| Every day we sit at our desks working. Often we | | | | could give your customers and employees the |
| could be on the phone or speaking to a colleague | | | | wrong impression or even make you look cheap, |
| or customer across our desks. The desktop is | | | | try to look for better quality gifts and purchase |
| therefore hot property. Offer your customers | | | | fewer of them. Thanking your top 100 customers |
| and employees a quality gift that sits on their | | | | and/or employees can be done quite |
| desktop and it could remain there for years. | | | | inexpensively and will keep you in their thoughts. |
| You could purchase good quality metal desk | | | | What is the worst promotional gift you have |
| clocks. This is the type of gift that people will look | | | | every received? Have you ever received a |
| at regularly. If you take the time to have your | | | | surprise gift from a good supplier. Last year I |
| logo printed or engraved on the front, your | | | | received a case of really nice wine from one of |
| contact details need rarely be out of view. | | | | my suppliers and their gift went down very nicely! |
| For your computer savvy customers you might | | | | How about you? Please feel free to share your |
| like to look into the many different USB products | | | | ideas, thoughts and/or experiences by leaving a |
| on offer. There are USB hubs, calculator/clock | | | | comment here. |